As fast as technological advancements are becoming outmoded, it wouldn’t be surprising if we see our smartphones getting replaced by some intangible gadgets that would leave us astonished. The point is everyday the market dynamics are changing, the elements that are conducive to a company’s success are fickle. Marketers’ jobs have become more complex and […]
Read MoreWhile the general public perception is that all self-made billionaires have an exuberant lifestyle that they flaunt frequently on their Instagram stories and Snapchat videos, but that’s just one side of the story. There is a fine line that divides the celebrities from inventors and innovators. Public figures like Tom Cruise and Drake must maintain […]
Read MoreBrands have surrounded potential consumers at every possible avenue which includes not only physical retail stores, but also the intangible spaces of social media and search engines. To condense the entire proposition, it can be said that our perceptions been cluttered with myriads of brands presents everywhere. Whether we look at billboards or switch on […]
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